Our long-time client, Barbara, is a HUGE Chicago Cubs fan, so when they made it to the World Series recently, she wanted to celebrate. She came to us with the idea of a promotion that allowed her to give away some Cubs swag and also some financial success tips because financial education is the mission of her company, Purse Strings. …
Online Course or Membership – which is Best for Your Business?
You’ve decided to deliver content or a program through your website as a ‘home study’ or ‘DIY’ option. Now you’re probably wondering what’s best – an online course using a Learning Management System (LMS) plugin, or a Membership plugin. What’s the difference? Both options offer you an automated option to deliver and protect your content online (paid or free), can …
Sample Page
This is an example page. It’s different from a blog post because it will stay in one place and will show up in your site navigation (in most themes). Most people start with an About page that introduces them to potential site visitors. It might say something like this: Hi there! I’m a bike messenger by day, aspiring actor by …
Time Matters Telesummit Event Management
Telesummits, if you’re not familiar, are online seminars with a variety of speakers typically scheduled over a few days. The general goal of a telesummit is exposure and list building. It’s rare that a telesummit turns a profit, especially if it’s your first event. We have supported and managed several telesummits over the last few years. Some only have a …
Provost Consulting
Barbara came to us with a successful corporate consulting business. She is a great example of someone didn’t need to re-create her brand or make any major changes, but she did want to ‘liven up’ her website and make it easier to navigate. First, we moved her from an old HTML site into WordPress. We kept most of her original …
Ebook The People Advantage
Steve Harris was looking to take some of his best FAQs and tips and turn them into an ebook that he could give away as an opt-in incentive via his website. We worked with Steve to organize the content, layout and design the ebook, and finally implement the process using WordPress and MailChimp.
Subscription Forms; Tips for Creating a Subscription Box
4 key components to adding a subscription box to your website that will enable an automated permission based marketing system. Plus, the programs that we recommend to achieve this.
Blogging SEO, Readability, & Engagement
Hopefully you’ve been following our blogging series this month. We have covered why blogging is important, the parts and pieces of a good blog, and blogging FAQs. Now we are going to wrap things up by give you a list of suggestions for crafting your blog posts to maximize search engine optimization (SEO), readability, and engagement. The following is a …
Blogging Anatomy; the Parts and Pieces of a Blog
As you start building your blog, it’s important to include certain elements that will make your life easier and your blog easier to navigate in the long run. The initial set-up and integration are very important. Your blog should be an integrated part of your website, not something that takes visitors away from your site. WordPress is an easy to …
