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Content Machine: Revive It & Reuse It

Wondering what to do with all that great old content? Maybe it’s time to Revive It & Reuse It! It can be hard to always be creative. For some, it is a gift. For others, a burden. For all, it requires time and concentration – both very high commodities for any business owner. But what about all the wonderful material …

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Is The Honeymoon Over?

Here is a question that often goes unasked: How is your business relationship going? You are probably thinking – my business relationship? Yep. Probably the connection that you reflect on the least; definitely the one that you engage in the most. So how do you even begin to evaluate it? Are you feeling burnt out? Do you still proclaim that …

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The Power of Bloggers; How Businesses Can Utilize Bloggers

The power of blogging cannot be ignored! In a recent post, we shared the importance of blogging in marketing. And why, as a business owner, you should be seeking opportunities to partner with bloggers. Now, we want to help you create those partnerships. HOW Do You Access the Power of Bloggers? Just ask, it’s that simple. Find bloggers that are …

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The Power of Blogging; Why Businesses Need Bloggers

The power of blogging cannot be ignored! If you’re a business and you’re not thinking of ways to utilize blogging, then you’re missing out on huge opportunities. Blogs have become a major source of information on the internet and many people are devoted to following the writings and muses of their favorite bloggers. We all saw the major effect a …

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Curation vs. Aggregation vs. Syndication; Syndicating Your Content

In this curation, aggregation, and syndication series, we will be analyzing the difference between the three, while giving you benefits and tools to help you determine what’s best for your needs. We’ve all heard that ‘content is king’, and that the best form of SEO is creating and publishing great content. Well, sometimes the great content pursuit can feel overwhelming …

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Case Study; the Power of Blogging

We have discussed the importance of blogging for business several times; now, we would like to share our actual results. Background We established our first website back in 2009. We had the standard components and utilized many of the basic ‘SEO best practices’; however, we were very inconsistent and minimalistic when it came to blogging. Like most small businesses, we …

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Repurpose; Reusing Articles and Blogs (Part 2)

This week we are covering a variety of additional ways to reuse your blog content.

While two of the most common ways to repurpose your blog content is via newsletters and social media, presentations and even books offer some other significant opportunities.

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Repurpose; Reusing Article and Blog Content (Part 1)

This month, we are going to cover ways to reuse and repurpose your great blog content.

There are so many ways to repurpose your blogs and articles, that we are dividing this topic into two posts. Today we are focusing on using your blog posts specifically to create and inspire newsletter content.

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Blogging SEO, Readability, & Engagement

Hopefully you’ve been following our blogging series this month. We have covered why blogging is important, the parts and pieces of a good blog, and blogging FAQs. Now we are going to wrap things up by give you a list of suggestions for crafting your blog posts to maximize search engine optimization (SEO), readability, and engagement. The following is a …

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Blogging FAQs

We want to address the top three questions that we hear from business owners who are anticipating starting a blog or recently started blogging.